Blog Archives

Seller tips: promote your business on social media

The power of social media is both intense and extremely exciting. Intense because of their power and reach, exciting because innovation is a regular occurrence. This blog post was created to provide advice for sellers who want to use social media to their …

SEO tips for online sellers

What is SEO and why is it so important for online sellers? This blog post aims to explain the concept in simple terms and also provide online sellers with some useful tips they can use to optimise their SEO. In the ecommerce world, sales are driven by …

Black Friday tips for online sellers

When you hear the words Black Friday one thing comes to mind: ridiculous savings! All in all, the last two months of the year are just fantastic for grabbing great deals. Not to mention that etailers and retailers don’t only have Black Friday to look …

Going mobile

You probably won’t be surprised by this statement: online shopping is growing in popularity over time. As technology advances and the pace of life quickens, consumers will rely more on easy and convenient shopping solutions - hence the popularity of online …

Social commerce, what is it?

Social commerce is a subsection of ecommerce which uses social media platforms to initiate or even conduct the buying and selling process. Elements such as online communities, social advertising and user ratings all form part of the facilitation and …

The pros and cons of drop shipping

Some of you may have heard the term drop shipping; others may have never heard of it. So what is it? A simple and straightforward definition is: “to provide goods by direct delivery from the manufacturers to the retailer or customer.” In other words, drop …

Current state of ecommerce in South Africa

Ecommerce is growing and expanding all over the world, but what about South Africa specifically? Is home-grown ecommerce blooming? What challenges does it face? Will the local retail industry be adversely affected by the expansion of ecommerce? This blog …

The importance of good packaging

More often than not, merchandisers believe that profits and business priorities lie only with the product that they sell. This is partly true. However, a very important aspect of overall business success stems from excellent packaging. The meaning of …